About Kameda Seika
KAMEDA SEIKA is a leading Japanese company, with a 30% market share of rice crackers in the country. The fact that we have continued to hold a top position in the rice crackers business for over 65 years since 1957 is proof of our dedication to meeting the diverse needs of our customers in addition to the requirements of our customers' demand for food safety and security, and continue to produce rice crackers that are delicious and enjoyable to eat. Many people are familiar with our arare and osenbei rice crackers, including our longstanding best-selling brands “KAMEDA Kaki-no-Tane” and “Happy Turn”, which represent KAMEDA SEIKA.
As the leading producer of rice crackers, KAMEDA SEIKA will stay ahead in an ever-changing market. Through innovation in our best-selling product lines and developing eating scenarios through new rice crackers, we will energize the rice cracker market and bring health, delight, and excitement to all our customers.
Company Profile
| Company name |
KAMEDA SEIKA CO., LTD. |
|---|---|
| Founding Date | September 1946 |
| Operation Date | August 1957 |
| The main commercial aspect | Production and sale of rice crackers and snacks |
| Headquarter | 3-1-1 Kameda-kogyodanchi, Konan-ku, Niigata-shi, Niigata 950-0198, Japan |
| Office in Tokyo | 2F, 3F, 4F, Tsukiji Building 3-3-8 Irifune, Chuo-ku, Tokyo 104-0042, Japan |
| Factories | Kameda factory (Niigata-shi, Niigata) Motomachi factory (Niigata-shi, Niigata) Suibara factory (Agano-shi, Niigata) Shirone factory (Niigata-shi, Niigata) |
Group Companies
| Company name | Location | Main business | |
|---|---|---|---|
| Ajikal Co., Ltd. | Konan Ward, Niigata City, Niigata Prefecture | Manufacture and sale of confectioner | |
| Toyosu Co., Ltd. | Ikeda City, Osaka Prefecture | Manufacture and sale of confectioner | |
| Nissin Confectionery Co., Ltd. | Utsunomiya City, Tochigi Prefecture | Manufacture and sale of confectioner | |
| Mary's Gone Crackers, Inc. | Nevada, USA | Manufacture and sale of confectionery | |
| KAMEDA USA, INC. | Nevada, USA | Sale of confectionery | |
| Singha Kameda (Thailand) Co., Ltd. | Samut Prakan Province, Thailand | Manufacture and sale of confectionery | |
| Singha Kameda Trading (Thailand) Co., Ltd. | Samut Prakan Province, Thailand | Manufacture and sale of confectionery | |
| Qingdao Kameda Foods Co., Ltd | Shandong Province, China | Manufacture and sale of confectionery | |
| LYLY KAMEDA CO., LTD. | Phnom Penh City, Kingdom of Cambodia | Manufacture and sale of confectionery | |
| TH FOODS, INC. (*) | Illinois, USA | Manufacture and sale of confectionery | |
| THIEN HA KAMEDA, JSC. | Hung Yen Province, Vietnam | Manufacture and sale of confectionery | |
| Daawat KAMEDA (India) Private Limited (*) | Haryana, India | Manufacture and sale of confectionery | |
| Onishi Foods Co., Ltd. | Minato-ku, Tokyo | Manufacture and sale of long-term preserved foods | |
| Maisen Co., Ltd | Sabae City, Fukui Prefecture | Production and processing and sales of agricultural products | |
| Maisen Fine Foods Co., Ltd | Sabae City, Fukui Prefecture | Manufacture, sale and import / export of food | |
| Tainai Co., Ltd. | Tainai City, Niigata Prefecture | Manufacture and sale of rice bread crumbs and rice flour bread | |
| Niigata Transport Co., Ltd. | Konan Ward, Niigata City, Niigata Prefecture | Freight transportation, warehousing | |
| Kameda Transport Co., Ltd. | Konan Ward, Niigata City, Niigata Prefecture | Freight | |
| NAS Co., Ltd. | Agano City, Niigata Prefecture | Car sales and repairs |
Company's History
-
1946
KAMEDA Farmers’ Association consignment processing plant established on the site of the current Motomachi Plant. Production of mizuame malt syrup begins.
-
Corporate structure reorganized into the KAMEDA Agricultural Products Cooperative Association.
The main business was the manufacture of baked rice crackers, with Kaki no Tane and rice cakes also being produced. -
1957
KAMEDA SEIKA CO., LTD. established under the umbrella of the KAMEDA Agricultural Products Cooperative Association.
-
1966
“Kaki no Tane with Peanuts” released. -
1967
“Salad Usuyaki” released. -
1969
Advertising campaign launched with a popular jingle “KAMEDA no Arare Osenbei ♪”.
-
1977
“Fresh Pack Kaki-no-Tane” released.
-
1976
- Shirone Plant started operations.
- “Happy Turn” released
-
1975
Reached No. 1 in sales in the Japanese domestic rice cracker market.
-
1972
Former headquarters building completed.
“HaiHain” released.
-
1971
Suibara Plant started operations -
“Soft Salad” released.
-
1989
Business alliance with SESMARK FOODS, INC. (now TH FOODS, INC.) of the USA.
-
1987
The current Kameda Plant (at Kogyodanchi) started operations.
-
1986
“Magari Senbei” and “Potapota Yaki” released.
-
1985
“Age Ichiban” released.
-
1984
Listed on the Niigata Stock Exchange.
-
1998
Spun off the engineering business as a wholly owned subsidiary called Ademak Co., Ltd.
-
1997
Spun off the information systems business as a wholly owned subsidiary called K System Co., Ltd.
-
1996
Sale of regular rice for meals started.
-
1994
- Enter the healthcare business.
- Low protein rice “Yume Gohan” is released.
-
1993
“Tsumami Dane” released.
-
1992
Niigata Yuso Co., Ltd. and Ajicul Foods Co., Ltd. (currently Ajicul Co., Ltd.) became wholly owned subsidiaries.
-
1990
Headquarters building completed.
2000-2009
-
2009
- Consolidated SMTC Co., Ltd. of Thailand (now THAI KAMEDA CO., LTD.) as a subsidiary.
- Announced new Group vision to become a “Global Food Company”.
-
2008
- Established KAMEDA USA, INC.
- “Waza no Kodawari” and “Katabutsu” released.
-
2007
R&D Center completed. -
2005
- Established Tianjin Kameda Food Co., Ltd. in China.
- “Teshioya” released.
-
2004
- Consolidated Toyosu Co., Ltd. as a wholly owned subsidiary.
- Consolidated Nisshin Seika Co., Ltd. as a wholly owned subsidiary.
-
2003
Established Qingdao Kameda Foods Co., Ltd. in China.
-
2002
Acquired International Environmental Management Certification ISO 14001.
-
2001
Acquired International Quality Management Control Certification ISO 9001 -
2000
- Listed on the Second Section of the Tokyo Stock Exchange in conjunction with the merging of the Niigata and Tokyo Stock Exchanges.
- “Fukkura Okayu” rice porridge released.
-
2019
Maisen Co., Ltd. and Maisen Fine Foods Co., Ltd. became subsidiaries. -
2018
Established LYLY KAMEDA CO., LTD. in Cambodia. -
2017
- 60th anniversary of the company.
- Established Daawat KAMEDA (India) Private Limited.
-
2015
Michiyasu Tanaka assumed office Chairman of the Board & CEO, and Isamu Sato took up the position of President & COO
-
2014
Acquired Food Safety System Certification FSSC 22000. -
2013
- Consolidated Onisi Foods Co., Ltd. as a wholly owned subsidiary.
- Established THIEN HA KAMEDA, JSC. in Vietnam.
-
2012
- Changed listing to the First Section of the Tokyo Stock Exchange.
- Acquired Mary’s Gone Crackers, Inc. of the USA.
- Transferred entire ownership of affiliate Tianjin Kameda Food Co., Ltd.
-
2010
Integrated K System Co., Ltd. and Ademak Co., Ltd. by merger.