About Kameda Seika

KAMEDA SEIKA is a leading Japanese company, with a 30% share of the domestic rice cracker market. The fact that we have continued to hold a leading position in the rice cracker business for more than 40 years since 1975, it is a proof of our dedication to meeting the diverse needs of our customers in addition to the needs of our customers. demand for food safety and security, and continue to produce rice crackers that are delicious and enjoyable to eat. Many people are familiar with our arare and osenbei rice crackers, including our longstanding bestsellers “KAMEDA Kaki-no-Tane” and “Happy Turn”, which represent KAMEDA SEIKA. As the leading producer of rice crackers, KAMEDA SEIKA will stay ahead in an ever-changing market. Through innovation in our best-selling product lines and developing eating scenarios through new rice crackers, we will energize the rice cracker market and bring health, delight and excitement for all of our customers.

Company Profile

Company name
KAMEDA SEIKA CO., LTD.
Founding Date
September 1946
Operation Date
August 1957
The main commercial aspect
Production and sale of rice crackers and snacks
Headquarter
3-1-1 Kameda-kogyodanchi, Konan-ku, Niigata-shi, Niigata 950-0198, Japan
Office in Tokyo
2F, 3F, 4F, Tsukiji Building 3-3-8 Irifune, Chuo-ku, Tokyo 104-0042, Japan
Branches

Kameda branch (Niigata-shi, Niigata)

Motomachi branch (Niigata-shi, Niigata)

Suibara branch (Agano-shi, Niigata)

Shirone branch (Niigata-shi, Niigata)

Group Companies

Company name Location Main business
Ajikal Co., Ltd. Konan Ward, Niigata City, Niigata Prefecture Manufacture and sale of confectioner
Toyosu Co., Ltd. Ikeda City, Osaka Prefecture Manufacture and sale of confectioner
Nissin Confectionery Co., Ltd. Utsunomiya City, Tochigi Prefecture Manufacture and sale of confectioner
Mary's Gone Crackers, Inc. Nevada, USA Manufacture and sale of confectionery
KAMEDA USA, INC. Nevada, USA Sale of confectionery
Singha Kameda (Thailand) Co., Ltd. Samut Prakan Province, Thailand Manufacture and sale of confectionery
Singha Kameda Trading (Thailand) Co., Ltd. Samut Prakan Province, Thailand Manufacture and sale of confectionery
Qingdao Kameda Foods Co., Ltd Shandong Province, China Manufacture and sale of confectionery
LYLY KAMEDA CO., LTD. Phnom Penh City, Kingdom of Cambodia Manufacture and sale of confectionery
TH FOODS, INC. (*) Illinois, USA Manufacture and sale of confectionery
THIEN HA KAMEDA, JSC. Hung Yen Province, Vietnam Manufacture and sale of confectionery
Daawat KAMEDA (India) Private Limited (*) Haryana, India Manufacture and sale of confectionery
Onishi Foods Co., Ltd. Minato-ku, Tokyo Manufacture and sale of long-term preserved foods
Meissen Co., Ltd Sabae City, Fukui Prefecture Production and processing and sales of agricultural products
Maisen Fine Foods Co., Ltd Sabae City, Fukui Prefecture Manufacture, sale and import / export of food
Tainai Co., Ltd. Tainai City, Niigata Prefecture Manufacture and sale of rice bread crumbs and rice flour bread
Niigata Transport Co., Ltd. Konan Ward, Niigata City, Niigata Prefecture Freight transportation, warehousing
Kameda Transport Co., Ltd. Konan Ward, Niigata City, Niigata Prefecture Freight
NAS Co., Ltd. Agano City, Niigata Prefecture Car sales and repairs

Company's History

  • 1946

    1946

    KAMEDA Farmers’ Association consignment processing plant established on the site of the current Motomachi Plant. Production of mizuame malt syrup begins.

  • Corporate structure reorganized into the KAMEDA Agricultural Products Cooperative Association.
    The main business was the manufacture of baked rice crackers, with Kaki no Tane and rice cakes also being produced.
  • 1957

    KAMEDA SEIKA CO., LTD. established under the umbrella of the KAMEDA Agricultural Products Cooperative Association.

  • 1966

    1966

    “Kaki no Tane with Peanuts” released.
  • 1967

    1967

    “Salad Usuyaki” released.
  • 1969

    1969

    Advertising campaign launched with a popular jingle “KAMEDA no Arare Osenbei ♪”.

  • 1977

    1977

    “Fresh Pack Kaki-no-Tane” released.
     
  • 1976

    1976

    • Shirone Plant started operations.
    • “Happy Turn” released
  • 1975

    Reached No. 1 in sales in the Japanese domestic rice cracker market.
     
  • 1972

    1972

    Former headquarters building completed.
    “HaiHain” released.
     
  • 1971

    1971

    Suibara Plant started operations
  • “Soft Salad” released.
     

  • 1989

    Business alliance with SESMARK FOODS, INC. (now TH FOODS, INC.) of the USA.
     
  • 1987

    1987

    The current Kameda Plant (at Kogyodanchi) started operations.
     
  • 1986

    1986

    “Magari Senbei” and “Potapota Yaki” released.
     
  • 1985

    1985

    “Age Ichiban” released.
     
  • 1984

    1984

    Listed on the Niigata Stock Exchange.
     

  • 1998

    Spun off the engineering business as a wholly owned subsidiary called Ademak Co., Ltd.
     
  • 1997

    Spun off the information systems business as a wholly owned subsidiary called K System Co., Ltd.
     
  • 1996

    Sale of regular rice for meals started.
     
  • 1994

    1994

    • Enter the healthcare business.
    • Low protein rice “Yume Gohan” is released.
  • 1993

    1993

    “Tsumami Dane” released.
     
  • 1992

    Niigata Yuso Co., Ltd. and Ajicul Foods Co., Ltd. (currently Ajicul Co., Ltd.) became wholly owned subsidiaries.
     
  • 1990

    1990

    Headquarters building completed.
     

2000-2009

  • 2009

    • Consolidated SMTC Co., Ltd. of Thailand (now THAI KAMEDA CO., LTD.) as a subsidiary.
    • Announced new Group vision to become a “Global Food Company”.
  • 2008

    2008

    • Established KAMEDA USA, INC.
    • “Waza no Kodawari” and “Katabutsu” released.
  • 2007

    2007

    R&D Center completed.
  • 2005

    2005

    • Established Tianjin Kameda Food Co., Ltd. in China.
    • “Teshioya” released.
  • 2004

    • Consolidated Toyosu Co., Ltd. as a wholly owned subsidiary.
    • Consolidated Nisshin Seika Co., Ltd. as a wholly owned subsidiary.
  • 2003

    2003

    Established Qingdao Kameda Foods Co., Ltd. in China.
     
  • 2002

    Acquired International Environmental Management Certification ISO 14001.
     
  • 2001

    Acquired International Quality Management Control Certification ISO 9001
  • 2000

    2000

    • Listed on the Second Section of the Tokyo Stock Exchange in conjunction with the merging of the Niigata and Tokyo Stock Exchanges.
    • “Fukkura Okayu” rice porridge released.

  • 2019

    Maisen Co., Ltd. and Maisen Fine Foods Co., Ltd. became subsidiaries.
  • 2018

    Established LYLY KAMEDA CO., LTD. in Cambodia.
  • 2017

    • 60th anniversary of the company.
    • Established Daawat KAMEDA (India) Private Limited.
  • 2015

    Michiyasu Tanaka assumed office Chairman of the Board & CEO, and Isamu Sato took up the position of President & COO
     
  • 2014

    Acquired Food Safety System Certification FSSC 22000.
  • 2013

    • Consolidated Onisi Foods Co., Ltd. as a wholly owned subsidiary.
    • Established THIEN HA KAMEDA, JSC. in Vietnam.
  • 2012

    2012

    • Changed listing to the First Section of the Tokyo Stock Exchange.
    • Acquired Mary’s Gone Crackers, Inc. of the USA.
    • Transferred entire ownership of affiliate Tianjin Kameda Food Co., Ltd.
  • 2010

    Integrated K System Co., Ltd. and Ademak Co., Ltd. by merger.
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